Direct Digital Marketing

Direct Digital Marketing Add-Ons

Digital Marketing allows you to connect with your existing customers through email and SMS messaging. Drive additional business by connecting with your customer throughout different stages of their research, buying and ownership journey.

Select a Provider

Dealer Inspire

Email is still the most powerful marketing channel to engage your customers 1:1 — if you’re having the right conversations. By syncing with your customer lists and deploying advanced segmentation strategies, we can automatically send high-converting emails based on where your customers are in the shopping or ownership lifecycle to consistently drive revenue.

Learn More Enroll

Force Marketing

We offer a selection of DMS or conquest emails that are 100% personalized, fully responsive and completely trackable. Using Email, Helix Reporting, Attribution and either the aTom® Service Retention platform or RECAPTURE™ Lead Reanimation, dealers can maximize their budgets and decrease their average cost-per-unit. We are 100% focused on your ROI and on making your dealership as profitable as possible.

Learn More Enroll

Fullpath

Fullpath Audience Activation automates smart, data-driven email campaigns designed to cut through the noise and engage every single shopper in your CRM. Fullpath activates your data by leveraging powerful segmentation and personalization technologies to automatically create individualized emails at scale that speak directly to the needs and preferences of your shoppers so you can engage with them about what matters.

Learn More Enroll

Podium

Reach new customers and keep them engaged with SMS marketing tools to enable dealers to build and deliver SMS campaigns to drive engagement. Podium is a marketing and communication platform that uses the simple power of texting and other messaging channels to help auto dealers grow their bottom line. It’s the easiest and most effective way to get more online reviews, convert more website traffic, collect payments, and send targeted promotions.

Learn More Enroll

Sokal

Stay Top of Mind with Your Customer Base and Reach New Shoppers with Compelling, Targeted Emails Designed to Maximize ROI

Momentum Email Marketing: Email marketing is still the most cost-effective way to target your potential market. It allows you to target with pinpoint accuracy potential buyers that are currently in the market for a car, thus infusing yourself into their current search and putting your dealership name in the forefront of their mind. The added bonus with email marketing is that it’s a gateway to retargeting, allowing for even more increased brand awareness.

Benefits:

  • Rich, dynamic creative designed custom by our in-house creative team
  • Completely customized campaign strategy and targeting designed specifically with your dealership goals in mind
  • Access to our in-house content writers and designers whose sole job is to focus on creating the best email campaigns in the industry
  • We consistently run A/B tests, along with statistical analysis to determine what does and doesn’t work ensuring the greatest ROI
  • Sales matchback reporting provides insight into each campaign’s success
  • Google Analytics tagging
Learn More Enroll

Stream Companies

In today’s world, over 50% of consumers use smartphones or tablets to access email, making it crucial for your emails to look great on any device. Instead of blasting out emails to massive lists, we prioritize quality over quantity, targeting the right audience with precision data. Our responsive designs adapt seamlessly to any screen, ensuring your message shines without needing a pinch or zoom. Before sending, we rigorously test each campaign across popular email clients and devices, ensuring flawless, impactful displays from desktop to mobile.

Learn More Enroll

Team Velocity

Apollo takes equity mining to the next level with Apollo Sales, our comprehensive sales retention solution. Apollo Sales analyzes years of sales and market data to verify vehicle ownership, identify who is ready to buy, and deliver personalized offers designed to engage a transaction. It includes an integrated suite of email campaigns that feature customized, payment-driven offers and upgrade options based on the customer's vehicle history and status with your dealership. All campaigns drive customers to a personalized Customer Website where they can claim offers, customize a quote, and schedule a service appointment. Apollo Sales scores your top prospects within the Command Center, providing a snapshot of each customer’s entire shopping journey -- highlighting their trade value, equity position, vehicle history, and engagement with your campaigns. Customers can be further targeted through integrated digital and creative campaigns delivered across the Apollo Customer Experience Platform.

Learn More Enroll