Modernize How Customers Buy Cars and How You Sell Them
At CDK, our mission is to make the process of car buying and selling a simple, seamless journey. By offering an omnichannel commerce solution, today’s modern dealership can provide the same great experience whether the customer starts from home and completes the deal in-store or the other way around. Automating the purchase process, shaves valuable time off every sale and provides the experience your customers expect.
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Deal-Building Tools
Empower customers to build their own deal seamlessly, whether at home or in your showroom, with guidance from your agents. Customers can start their search where they are, completing as much of the buying process as they chose. The sales agent can pick up where they left off right in the store. Eliminating re-keying, and wait times while creating efficiency and happier customers.
Trade-In’s Made Easier
Provide the ability for your customer to value a trade-in and the agent to manage it. And with Trade Valuation, customers can upload photos and needed documents giving the dealer everything they need to make a firm offer in just minutes.
Service & Protection Plans
Drive more revenue by prominently promoting your configurable service and protection plans throughout the shopping experience. We work with F&I Express, JM&A, PEN, and others to make sure your F&I menu is complete.
Incentives & Rebates
Offering dealers the ability to control current incentives and rebates from vehicle to vehicle.
Integrated Checkout
Enable customers to structure their deal on your own VDP via an embedded “checkout window,” or click them out to the full Express Storefront experience. The choice is yours.
In-Store Tools
Enable your customers and the agent to pick up in-store where the customer left off or use our Vehicle Recommender to walk a new customer through their options. Empower your agents to pencil deals and adjust pricing (based on the profitability guardrails you set) to reduce the transaction time. You can even check in on top performers via our robust reporting suite.
